HOW WE WIN

A scalable, aggressive approach to win back power in the states that matter most.

 
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1.

Target states that drive national outcomes.

We focus exclusively on states that have the biggest impact on gerrymandering and voter suppression, which distort national outcomes and undermine the functioning of our democracy.

 
 

2.

Expand the map.

We expand the map, using data-driven targeting to surface competitive races that have been consistently overlooked. The path to victory runs through these districts and now we're going after them for the first time in years.

 
 

3.

Run smarter campaigns.

To win, we have to run smarter campaigns — ruthlessly focused on efficiency and effectiveness. That's why we've recruited presidential-level talent, devised new evidence-based best practices, and conducted systematic experimentation to drive innovation.

 
 

Learn more about our work:

 
 
 
 
 
 
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IT ALL DEPENDS ON YOU

The facts are clear: American democracy has been distorted. But nothing is going to change the rigged system without you.

Take a stand and join the effort to unwind gerrymandering, protect voting rights, and win back power in the states — before it’s too late.

 
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